NEWS
Drunk Elephant: Drawing on record sleeves
Drunk Elephant recently launched a series of products at an event in Düsseldorf that brought together many influencers and carried the slogan "now glisten to this". What better way to visualise it than using shiny golden discs. And it was the record sleeves that served as a support for my drawings.
Most of the guests were dressed in gold and it was a real joy to capture their clothes in watercolour. At the end, each guest put a gold disc, part of their gift for the evening, in the sleeve with their drawing. The sight of all those drawings, one after the other, on the gold-illuminated shelves was an eye-catcher for the guests. And a nice reward for me.