Hand-lettering on T-shirts live for Riani
Hand-lettering their clients' favourite statements on t-shirts, live, so that they can take the t-shirt with them right away. Is it possible? Would I do it? This was the question that Riani asked me last June. Well, I had worked with them live sketching fashion drawings in several events before and I love being part of their team. So I said: everything is possible. Let's try it. I researched and gave them a list of fabric colour they should order and I went to their headquarters with all my brushes and some fabric colour I had myself and we tried for one complete afternoon. Washing and drying the t-shirts right afterwards in their magic machines (5 minutes for a washing!). And it worked!
We did our first event during the VOGUE Fashion's Night Out in KaDeWe Berlin last 7th of September and since then we have been in Düsseldorf, Munich, Ulm... and some other cities. Last Saturday I had a home game during the "VOGUE loves Breuninger" here in Stuttgart. I had the honour of meeting Christiane Arp, editor in chief of the German Vogue, who came to visit our hand-lettering stand.
In this last two months I have lettered some 100 t-shirts so far. And some events are still coming. The clients love them and they look really stylish, look at the photos, especially under a black blazer or a leather jacket. What do you think?
